Privacy Policy

1. Information We Collect

We collect information that you provide directly to us, such as when you:

• Fill out contact forms or request information
• Register for courses or workshops
• Subscribe to our newsletter
• Contact us via email or phone
• Participate in surveys or provide feedback

The types of information we may collect include:

• Personal Information: Name, email address, phone number, company name
• Professional Information: Job title, industry, marketing experience level
• Communication Data: Messages, feedback, survey responses
• Technical Data: IP address, browser type, device information

2. How We Use Your Information

We use the information we collect for the following purposes:

• To provide and maintain our services
• To process your registrations and payments
• To communicate with you about courses, workshops, and services
• To send you marketing communications (with your consent)
• To improve our website and services
• To respond to your inquiries and provide customer support
• To comply with legal obligations

3. Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we process your personal data based on:

• Consent: When you have given explicit consent for specific processing
• Contract: When processing is necessary for a contract with you
• Legal Obligation: When processing is necessary for compliance with legal obligations
• Legitimate Interests: When processing is necessary for our legitimate business interests

4. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

• The length of time we have an ongoing relationship with you
• Whether retention is advisable in light of our legal position

5. Your Rights

Under GDPR, you have the following rights regarding your personal data:

• Right to Access: You can request copies of your personal data
• Right to Rectification: You can request correction of inaccurate data
• Right to Erasure: You can request deletion of your personal data
• Right to Restrict Processing: You can request limitation of data processing
• Right to Data Portability: You can request transfer of your data
• Right to Object: You can object to processing of your data
• Right to Withdraw Consent: You can withdraw consent at any time

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and hold certain information. Cookies are files with small amount of data which may include an anonymous unique identifier.

Types of cookies we use:

• Essential Cookies: Necessary for the website to function properly
• Analytics Cookies: Help us understand how visitors use our website
• Marketing Cookies: Used to track visitors across websites for marketing purposes

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and audits
• Access controls and authentication procedures
• Staff training on data protection
• Incident response procedures

8. Third-Party Services

We do not sell, trade, or otherwise transfer your personal data to third parties without your consent, except in the following circumstances:

• Service providers who assist in operating our website and services
• Legal authorities when required by law
• Business partners with your explicit consent

We ensure that any third-party service providers comply with data protection regulations and maintain appropriate security measures.

9. International Data Transfers

Your information, including personal data, may be transferred to — and maintained on — computers located outside of your country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside Belgium and choose to provide information to us, please note that we transfer the data to Belgium and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

10. Contact Us

If you have any questions about this Privacy Policy, please contact us:

You also have the right to lodge a complaint with the Belgian Data Protection Authority:

Gegevensbeschermingsautoriteit (GBA/AEPD)
Rue de la Presse 35, 1000 Brussels
Email: [email protected]
Phone: +32 (0)2 274 48 00

11. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.